Importance of social media marketing for organizations and for yourself

a) Discuss why is social media an important part of an organization’s marketing strategy?

It is very important for organizations because they can reach their customers very easily and they can get them a feeling of consistency. It is also very easy to advertise in the internet especially on social media platforms. Some companies use such platforms also as a way to get customers complaints and they deal with them on the same platform.

b) Why it is important to market yourself?  

It's is easy and you can reach many people because you are in the internet. Just a few clicks and you get the attention from a few people. If you're doing good they will spread your blog/tweet/facebook page, whatever, and you'll get more and more attention and maybe finally becoming a brand.

c) How can you build your brand online?  

I don't know I thought I would learn something like that in the social media marketing course.

But I think one big thing to build a brand is being interesting and delivering a good content to the viewer.